Our value proposition
Compared to traditional data collection methods, such as surveys, Kineo brings several advantages:
Passive data collection eliminates many of the intrinsic limitations of surveys, such as incorrect and imprecise answers, or the dependence on the availability and willingness to answer of the interviewed persons
We work with large samples obtained from already existing datasets, so the size and scope of the study can be tailored to fit the needs of each customer in an effective and affordable manner
Data can be gathered and analysed in days, which allows us to provide our customers with updated information at any time
Cost is dramatically reduced, thanks to the elimination of expensive and time-consuming interviews.
Value chain configuration: our vision
While different value chain approaches are possible, we think that delivering reliable, comprehensive and actionable activity and mobility information requires integrating and merging different data sources, and that this can be best done by a specialised company that brings together the necessary expertise in the analysis of spatio-temporal data with specific sectoral knowledge.
We think this value chain configuration offers several fundamental advantages.
Data providers can monetise their data at almost no cost
Sectoral expertise facilitates the communication with the customer and the integration of his needs into the data analysis process from its very early stages
Together with the information extracted from the data, we provide consultancy and other added-value services adapted to the specific needs of each client